Launched in December 2021, the BE4ALL initiative is a joint effort of SMACNA, SMART, and the International Training Institute (iTi). BE4ALL seeks to positively impact the industry’s work culture so that SMACNA contractors can attract and retain the best and most skilled workforce possible regardless of race, gender, religion, sexual orientation, ethnicity, or nationality. BE4ALL will help SMACNA, and our members meet the real-world demand for the best, and most qualified workforce available for our industry, without quotas or other arbitrary demands on companies.